A Search Ownership service for home service contractors Free check · month to month
For home service contractors

Their heating fails at 6pm. Be the number they’re given.

Nobody compares five companies during an emergency. They ask their phone, they get one or two names, and they call the first one. If that name isn’t yours, the job was gone before you knew it existed.

Free check. Month to month, cancel whenever.

The moment that matters

Emergency work doesn’t get shopped around.

A homeowner planning a bathroom remodel will get three quotes and take two weeks over it. A homeowner standing in six inches of water will call whoever comes up first and stop looking.

That second customer is the profitable one, and they are increasingly asking an assistant instead of scrolling a results page. The answer they get names two or three companies. Everyone else may as well be closed.

The companies getting named are not the biggest or the cheapest. They are the ones the system can confirm are open, local, licensed and actually do this kind of work.

 AI assistant

“My water heater is leaking, who can come out tonight in Fairview?”

  1. Colton Plumbing & Drain — listed as offering 24-hour emergency callout
  2. Bayside Home Services — emergency water heater repair, licensed
  3. Your company — not returned for emergency callout

Illustrative example. Your free check runs your real service area and your real competitors.

What we fix

Four things that keep contractors out of the answer

None of this is clever. It’s the unglamorous stuff nobody gets round to.

Your hours don’t say emergency

If your listings show 8–5 Monday to Friday, you will not be returned for a 6pm callout — even if you answer the phone at midnight. Emergency availability has to be stated where the machine can read it.

Your service area is vague

“Serving the greater metro area” means nothing to a system trying to match a specific town. Named towns, named neighbourhoods, stated plainly.

Your services aren’t itemized

“Plumbing services” loses to a competitor who lists water heater repair, burst pipes, drain clearing and sump pumps by name. Customers describe the problem, not the industry.

Nobody else vouches for you

License numbers, insurance, association membership, review platforms, local directories. A system deciding who to send to someone’s house at night leans heavily on what it can verify.

Who this works for

Callout-driven home services

If the job usually starts with a phone ringing, this is built for you.

  • Plumbing and drain work
  • HVAC and heating
  • Electrical contractors
  • Roofing and storm damage
  • Garage doors
  • Locksmiths
  • Water damage and restoration
  • Pest control
  • Appliance repair
  • Septic and well services

If your work is mostly planned rather than urgent — remodeling, landscaping, new installations — the same method applies but the timeline is slower and the case for it is different. Worth a conversation rather than a signup: start here instead.

Pricing

Two ways to start

No contract, no setup fee, no minimum term.

Free check

$0
about a minute

See whether you come up for emergency work in your towns, and which companies get named instead of you.

  • Emergency and callout questions tested
  • Competitors named in your service area
  • Any wrong information flagged
Check my business
Most contractors

Managed

$397
per month, one location

We fix the listings, the hours, the service descriptions and the service area, then keep checking every month.

  • Monthly check across the major assistants
  • Hours, service area and license details corrected
  • Services itemized the way customers describe them
  • Two competitors tracked by name
  • One-page monthly report, no jargon
  • $497 audit first, credited against month one
See full pricing

Multiple locations or a franchise? There’s a plan for that →

Straight answers

What contractors ask

I don’t have a website. Can you still help?

Partly, and it’s worth knowing the limits before you pay. A lot of this runs on listings, license records, review platforms and directories rather than your own site, so there is real work to do without one. But without a website there’s no source you fully control, and that caps how far the score can go. We’d tell you that on the first call rather than after six months.

How many extra calls will I get?

We don’t know, and neither does anyone who quotes you a number. It depends on your market, your competition and how bad your starting position is. What we’ll commit to is showing you the score every month and the specific answers you’re appearing in, so you can judge it against your own call volume rather than taking our word for it.

Is this the same as Google ads or Local Services Ads?

No, and it doesn’t replace them. Ads buy you a slot for as long as you keep paying. This works on whether you get named organically in an assistant’s answer, where there is no slot to buy. Most contractors doing well are doing both.

I’m a one-man operation. Is this overkill?

It can be. If you’re already at capacity from word of mouth, spend the money elsewhere. Where it earns its keep is when you have capacity to fill, or you’re trying to move from planned work into higher-margin emergency callouts.

How long until anything changes?

Hours, service areas and wrong details usually correct within two to six weeks. Getting named in competitive answers is a three to six month job, longer in a big city. Anyone promising faster is guessing.

What if I want to stop?

Cancel any time. Everything we fixed stays fixed — the listings, the corrected details, the service descriptions. It’s your business information and it doesn’t revert.

Find out if you’re getting the callout

The free check runs the emergency questions for your towns and shows you exactly who is being named instead.